To view our presentation, click HERE.
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Team: Marcelo, TingTing, Rachel, Carrie, Jung-Joon
Category Archives: Projects
49ers Final Presentation (Group C)
Our presentation can be found here.
Filed under 49ers Final Presentation
49ers Final Presentation – PLAY@LEVI’S by Emily, Karen, Tingting, Rachel, Anupma
Here is the link to our presentation.
Filed under 49ers Final Presentation
49ers-User Diagram (Jung-Joon, Nic, Debbie, Sun Young)
You can view here.
Filed under 49ers - User Diagram, Weekly Assignments
49ers G&P (Carrie, Jess, Marcelo & Shixiao)
USER
By focusing specifically on “Parents with Children” attending an NFL game, we can cater to the next generation of fans and players. Not everyone has the opportunity to access the game, because of barriers like zoning and pricing. We want to create a new opportunity for families by breaking the mold and shaping a new experience from scratch.
GOALS
educate the next generation of fans and players
provide a safe atmosphere
make it financially accessible
engage and entertain families
encourage proactive participation
PARAMETERS
Lower Ticket Prices
Location of stadium
Location of seats
Atmosphere of the crowd
Staying engaged
Filed under 49ers-G&P, Uncategorized
Diamond Define (Debbie, Jung-Joon, Nic, Sun Young)
Our group has explored a various areas in which the audiences would be more engaged in the holistic experience with game, crowds, energy, etc. During the discussion, we wondered about football fans with disabilities and their experience during the game. Eventually, what we will design for fans with disabilities will also affect on other fans to have a great experience as well.
Target User: Fans who have hearing disabilities and possibly for other fans who are at the stadium
Goal: To enhance in-game experience by providing visualized action or a ‘soundkey’ for the users can understand what’s going on related to game
Parameter: Using technology to make fans can experience the game like other fans such as live-streaming visualization (e.g. App, Jumbotron, Screen, Bracelet, etc), Using different tactile features
Filed under 49ers-G&P, Weekly Assignments
Diamond Define (Datrianna, Somin, Josh and Max)
Background
Within the collective stadium experience exist many individual journeys, lots of excitement and no shortage of distraction. At the core of this experience, there is a cohesive community built on the foundation of these dynamic and multifaceted components. People who come to the game enjoy a unique atmosphere and shared experience created by the presence of tens of thousands of other fans and visitors. We intend to leverage the energy and excitement of these fans to build a community and enrich the stadium-going experience.
Our work is predicated on building communities within the stadium atmosphere. Fans outside of the stadium experience the game at a different level, and can be less invested — but can also exist in constant connection through fantasy, commerce, and communication. We are interested in exploring proximity-based content-sharing and relationship-building to magnify the experience of being present at the stadium, while at the same time building a bridge to fans outside the stadium’s walls.
Goals
- Make the in-stadium experience feel more like a community for fans
- Create a system to allow for macro and micro communities within a stadium culture
- Connect fans at the front lines, fans in the nosebleeds, and fans outside the stadium
- Use technology to complement the game-watching experience, not overshadow it
- Convey the passion and raw energy of tens of thousands of stadium-goers
- Meet people where they are, and appreciate that fans have come to the stadium to watch a game, not interact with complex technology
Parameters
- Near real-time, location-specific, upvoted content
- Content is populated by fan engagement, and will require consistent commitment from all parties involved
- Requires, at its core, a closed feedback loop between participants
- Leverages everyday mobile device or uses easily-accessible kiosk
Filed under 49ers-G&P